My team and I, delivered screenshots, icons, banners, trailers, and thumbnails.
My responsibilities:
Visual Concept Development
Storyboarding and Wireframing
Art Direction for Marketing
Copywriting
Art Asset Pipeline Management
Creative Team Leadership
Creative Critique and Feedback
Stakeholder Collaboration
screenshots from beginning to end
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Forging a Vision from Difference
From seasoned veterans to fresh perspectives, this diverse team hummed with creative energy and opinions. Bringing that potential into focus, guiding everyone towards a shared vision, was what made my role so rewarding.
Faced with mismatched workflows and outdated assets, only ignited our drive to succeed. After all, limitations fuel resourcefulness.
Even when we start with a handful of ideas and art assets, the product will shine bright because of the journey we took to reach it. I belive that’s why we consistently delivered results exceeding our own expectations.
getting the most of what you have
A common theme for Munchies was that there was a lot we did not have enough of like time, assets, up to date information and gameplay.
We were able to create almost everything based on two splash arts and a few character renders from the game, it was a fun challenge to see how much we could do with limited options.